The Director for Sports Media is often known as a Sports Information Director at smaller institutions or even the Associate Athletic Director for Communications.
The SID or Media Director:
Qualifications. Bachelor’s in journalism, communications or a related field; minimum two years’ previous experience in athletics communications; strong verbal and written communication skills; good understanding of applicable NCAA rules. Often this position has been designated as sensitive and may require a criminal background check.
SID Salary Range. For this position is $35,000-$45,000 as an entry level position for athletic administration.
People in SID jobs work their tails off and the pay is on the low end of college sports jobs. But turnover tends to be very low!